TARGETING MOMENTS OF NEED IN THE NEW TRAVEL LANDSCAPE
In this in-depth analysis on what today's consumers demand from travel brands, you will learn:
How to convert selfies into sales.
Provide travelers with inspiration in the right places, ultimately improving your look-to-book ratio.
What the most used resources for travel planning are.
Enhance your content strategy and reach consumers at their moments of need.
What the future of travel agencies look like.
Anticipate and avoid the coming disruption to the travel agency industry.
How to balance technology and the human touch.
Know when and where consumers want digital interaction or in-person interaction.
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